Author: | Wlömert, Nils; Papies, Dominik | |
Tübinger Autor(en): |
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Published in: |
International Journal of Research in Marketing
(2019), Bd.
36,
H.
3,
S.
400-419 |
|
Verlagsangabe: | Amsterdam : Elsevier | |
Language: | English | |
Full text: | https://doi.org/10.1016/j.ijresmar.2019.01.007 | |
ISSN: | 0167-8116 | |
DDC Classifikation: |
330 - Economics 650 - Management and auxiliary services |
|
Dokumentart: | Article | |
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