A multidimensional approach to international market selection and nation branding in in Sub-Saharan Africa

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dc.contributor.author Tenzer, Helene
dc.date.accessioned 2020-02-25T11:06:34Z
dc.date.available 2020-02-25T11:06:34Z
dc.date.issued 2017
dc.identifier.issn 2332-2373 (print)
dc.identifier.issn 2332-2381 (online)
dc.identifier.uri http://hdl.handle.net/10900/98341
dc.language.iso en de_DE
dc.publisher London : Routledge, Taylor & Francis Group de_DE
dc.relation.uri https://doi.org/10.1080/23322373.2017.1375812 de_DE
dc.subject.ddc 330 de_DE
dc.title A multidimensional approach to international market selection and nation branding in in Sub-Saharan Africa de_DE
dc.type Article de_DE
utue.publikation.seiten 236-279 de_DE
utue.personen.roh Schühly, Andreas
utue.personen.roh Tenzer, Helene
dcterms.isPartOf.ZSTitelID Africa journal of management de_DE
dcterms.isPartOf.ZS-Issue 3/4 de_DE
dcterms.isPartOf.ZS-Volume 3 de_DE
utue.artikel.ppn 1023719878 de_DE


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